Bobcat marks one million loaders
By Bobcat CompanyNews
March 27, 2014 - Bobcat Company will produce the millionth Bobcat loader in 2014 and is celebrating all year long with the Bobcat “Unstoppable” campaign.
March 27, 2014 – Bobcat Company will produce the millionth Bobcat
loader in 2014 and is celebrating all year long with the Bobcat
Although the millionth machine will roll off the line at the Bobcat Gwinner, N.D., facility sometime during the year, Bobcat Company is focused less on the actual millionth machine and more on what it signifies.
“This celebration is about what we’ve accomplished in building all 1 million loaders, which is unique in the compact equipment industry,” said Laura Ness Owens, Bobcat Company director of communication. “The Unstoppable theme signifies this is really just the beginning for Bobcat Company. Our 50th anniversary in 2008 celebrated our history and heritage, but the Unstoppable campaign celebrates this tremendous milestone and the fact that we have no plans to slow down.”
The celebration started in January, as Bobcat Company kicked off a contest to give away a Special Edition One-Millionth Bobcat Loader to whoever can best answer the question, “How does Bobcat make you unstoppable?” The contest is open to the general public through June 30, and entries will be judged on completeness and creativity. Bobcat is also giving smaller prizes to weekly and monthly winners who go on to qualify for the grand prize (the contest is open to residents of the continental United States and Canada, excluding Quebec).
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