Editorial: October 2009

Nobody knows better what is of value to rental operators than rental operators themselves. This was the philosophy of the board members on the Canadian Rental Association (CRA) Ontario division when they went about organizing an educational and social program for attendees to the Canadian Rental Mart in March.

The featured topic will be a part of the Next Generation program, which is designed to help family members adapt to ownership roles of their family run rental business. The CRA will conduct a Myers-Briggs Type Indicator seminar, which will utilize the MB process of measuring personality types. The Myers-Briggs Type Indicator (MBTI) assessment is a psychometric questionnaire designed to measure psychological preferences in how people perceive the world and make decisions.

The MBTI instrument is called “the best-known and most trusted personality assessment tool available today” by its publisher, CPP (formerly Consulting Psychologists Press). CPP further calls the MBTI tool “the world’s most widely used personality assessment, with as many as two million assessments administered annually.”

Other seminars will cover popular topics for equipment rental operators based on the RentTech  program from the American Rental Association (ARA) so look for more details in the next issue of Canadian Rental Service or on our website at www.canadianrentalservice.com.

The CRA Ontario division will host its Annual Awards Banquet on the first evening, which will be held at the show hotel headquarters. This is where the association will honour its members by presenting the Image Award, The Supplier of the Year Award and the Rental Professional of the Year Award.

The association will also host a Next Generation reception prior to the banquet.  For entertainment the CRA has hired a first-class “comedy magician” for the banquet’s entertainment.

Food and fun aside, the Canadian Rental Mart provides a serious venue for rental operators to do business. Take advantage of this rental exclusive exhibition to prepare for the upcoming construction and party season, to pick up timely tips from supplier representatives and to swap rental stories with colleagues in the industry. Well-known manufacturers, distributors and suppliers to the rental industry will exhibit their latest product lines for the rental market, all under one roof. Many are offering special prices exclusively for the show.

The timing of the Canadian Rental Mart in March allows rental companies to take advantage of the show specials offered by exhibitors and to update their fleets for the coming year. March is also prime time for equipment buying decisions, especially for rental operators purchasing equipment in time for the busy spring rental season. For serious buyers, the Canadian Rental Mart is the place to clinch a deal!

The show takes place in a state-of-the-art venue at the Toronto Congress Centre with the Doubletree International Plaza Hotel designated as the official headquarters hotel.

The Canadian Rental Mart is a trade show that combines business with pleasure. It’s a rental event and it’s your event. Make the most of it!