Canadian Rental Service

ARA to celebrate women and young professionals

By American Rental Association   

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The American Rental Association has announced that the 2023 Women in Rental and Young Professional Network (YPN) conferences will be hosted in Clearwater Beach, Fla., in October.

The conferences will be held back-to-back at the brand-new JW Marriott Clearwater Beach Resort & Spa. The Women in Rental conference will take place Monday, Oct. 23 through Tuesday, Oct. 24. The Young Professional Network conference will be held Wednesday, Oct. 25 through Thursday, Oct. 26.

“We are excited to be hosting these two conferences in October as they will provide members the opportunity to experience focused education and targeted networking among their peers in a welcoming and fun atmosphere,” said Christine Hammes, ARA vice-president of association services. “These conferences offer members an environment to foster lasting relationships and create deeper engagement within the industry.”

Registration for both conferences opens Wednesday, July 5. Complete event details and registration information can be found at:


Women in Rental conference: Monday, Oct. 23 – Tuesday, Oct. 24

YPN conference: Wednesday, Oct. 25 – Thursday, Oct. 26

In addition to a two-night hotel stay, conference materials and swag, two interactive networking receptions, and breakfast and lunch during the conferences, registered attendees also will experience renowned speakers exclusive to their respective events:

  • Sara Ross will present “Activate Your Aliveness Factor” at the Women in Rental conference. Ross’s session will leave attendees laughing, inspired, and feeling recharged with actionable takeaways to create more human-centered organizations, energized leaders, and healthier, happier, high-performing people.
  • James Taylor will present “Supercreativity™: Augmenting Human Creativity in the Age of Artificial Intelligence” for the YPN group. Attendees will learn what disruptive technologies such as AI mean for you, your team and the industry; how to use the new science of “Augmented Creativity” to generate, evaluate, develop and implement more ideas, more quickly; which job roles in the industry are most at risk from automation and more.

Capacity is limited for both conferences, so it is suggested to sign up early to secure a spot at these inspiring rental industry events.

The Women in Rental conference is sponsored by Alert Rental Software, Toro and John Deere.

The education sessions for both conferences are sponsored by the ARA Foundation.

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