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Texada joins forces with LiuGong

May 18, 2012 - Texada Software, following last week's announcement of a US$25 million financing agreement for the company's equipment rental business, is pleased to announce the signing of a dealership agreement with LiuGong Construction Machinery through its wholly owned subsidiary, Noble Equipment. The agreement provides the company with exclusive distribution rights for LiuGong products including wheel loaders, excavators, motor graders, compaction equipment and bulldozers in one of the best performing markets in the United States, Houston, Texas. In addition, Noble Equipment will have exclusive territory rights to service LiuGong products and to provide LiuGong attachments and parts.


May 18, 2012
By Texada Software

In conjunction with the agreement, over the next 12 months the company will purchase a minimum of 20 LiuGong units that will be
added to Noble's rental fleet and floor plan equipment available for
sale. The counties covered by the agreement's territory rights
include Austin, Brazoria, Chambers, Fort Bend, Galveston, Grimes,
Hardin, Harris, Jasper, Jefferson, Liberty, Tyler, Montgomery,
Newton, Orange, Polk, San Jacinto, Waller, Walker and Washington.

"Texada's management team continues to execute on our vision of
expansion into multiple sectors of the construction and industrial
equipment industry," said Willie Swisher, CEO. He continued, "This
new exclusive agreement with a top-20 global manufacturer such as
LiuGong is very exciting for the company and will allow us to
accelerate and deploy our business model in one of the strongest
markets in the U.S. We anticipate launching the business this summer."

Nabil Kassam, executive chairman of Texada, added, "Our view is that
in the near future, the equipment industry will experience a
convergence of rental and sales channels, fueled by integrated
technologies that drive efficiencies and smarter decision making for
manufacturers, equipment providers and end-customers. Texada's
partnership with LiuGong represents a defining moment, not only for
our two companies, but for the industry."

Related links

Texada Software

LiuGong Machinery

LiuGong offers financing in Canada 

Brubaker joins LiuGong support team