Wacker Neuson hosts annual Dealer Summit

Wacker Neuson
April 30, 2018
By Wacker Neuson
Apr. 30, 2018 - Wacker Neuson hosted its sixth annual Dealer Summit, October 2-4, 2017 in Milwaukee, WI. Over 70 contracted dealerships where represented by 170 attendees from the United States and Canada. The theme of this year’s meeting, Making History, Building the Future, was a culmination of the 2017 anniversary events celebrating 60 years in US and 50 years in Canada. The two-day event set the strategic direction for dealers through 2022, as well as celebrated many of the dealers achievements, raffles, networking, educational seminars and product displays.

Education played an important role in the 2017 Dealer Summit. Dealers attended a variety of breakout sessions that supported the strategic direction and included topics such as financing, strategies for aftermarket, retail and rental growth, training and digital marketing. Wacker Neuson equipment was showcased outside the event venue at the Milwaukee Hilton City Center. A city parking lot became a mini-trade show, highlighting the newest Wacker Neuson products and technology, as well as a glimpse into the strong corporate history.

Wacker Neuson has dominated the compaction market for its 60 years in North America. To help celebrate and highlight this significant market achievement, two vibratory rammers and two plate compactors were given away by a random drawing. Winners of the rammers: Coleman Equipment, New Dundee, ONT and Tri-Country Contractors Supply, Inc., West Springfield, MA. Winners of the plates: AGF Machinery, LLC, Dolthan, GA and A to Z Equipment, Gilbert, AZ. Additionally, a drawing awarded five technical service and five sales training schools to dealers. The schools are held throughout the year at Wacker Neuson’s state-of-the-art training facility in Menomonee Falls. Winners of the technical training/service schools were: Kaweah Lift, Inc., Visalia, CA, Fertilizer Dealer Supply, Inc., Philo, IL, Wylie Implement, Seminole, TX, McCutcheon Enterprises Inc., Houston, PA and L & L Rentals Inc., Hibbing, MN. Winners of the sales training schools were: FEI Inc., Valley City, ND, Glen B. Dorning, Inc., Ontario, CA, Action Rentals LLC, Miami, FL, Rapid Power Sports, Little Rapid’s, NL and Construction Equipment Co. (Sault) Inc., Sault Ste Marie, ONT.

Every year, Wacker Neuson acknowledges dealers who are highly committed to representing the Wacker Neuson brand. With over 300 models in a variety of equipment categories and a prestigious group of dealers in the network, annual award winners for 2017 are recognized by top sales for 2016 in a variety of categories.

The following dealerships were presented the 2017 top sales awards for North America.

Most Improved Light Equipment Sales
Action Rent All, Inc., Cartersville, GA
Groupe Dynaco Machinerie, St-Augustin-de-Desmaures, QC

Top Light Equipment Sales
Carolina Construction Equipment, LLC, Waxhaw, NC
J René Lafond, Inc., Mirabel, QC

Most Improved Compact Sale
Independent AG Equipment, Inc., Bellevue, OH
Groupe Dynaco Machinerie, St-Augustin-de-Desmaures, QC

Top Compact Sales
Admar Supply, Co., Inc., Rochester, IN
J René Lafond, Inc., Mirabel, QC

Most Improved Overall Sales
Independent AG Equipment, Inc., Bellevue, OH
Groupe Dynaco Machinerie, St-Augustin-de-Desmaures, QC

Top Overall Sales
Admar Supply, Co., Inc., Rochester, IN
J René Lafond, Inc., Mirabel, QC

2017 Greatest Impact, North America
Franklin Equipment, LLC, Groveport, OH

Top sales by Wacker Neuson’s regions in the US and Canada were also awarded. Recipients of these awards included:
  • Logan Contractors Supply, Urbandale, IA (Central Region)
  • Admar Supply, Co., Inc., Rochester, NY (Atlantic Region)
  • Carolina Construction Equipment, LLC, Waxhaw, NC (Mid-Atlantic Region)
  • Action Rentals, LLC, Miami, FL (Southeast Region)
  • Faris Machinery Co., Commerce City, CO (Mountain Region)
  • Barnsco, Inc., Dallas, TX (Southwest Region)
  • 777 Tractor Sales, Atascadero, CA (Pacific Region).
Five European trips were awarded based on a variety of sales criteria. The 2018 trip will include tours of Wacker Neuson’s wheel loader plants in Korbach and Pfullendof, Germany, light equipment manufacturing in Reichertshofen, Germany and excavator/dumper plant in Linz, Austria. Wacker Neuson Group headquarters are located in Munich. Earning the European excursion were:
  • Franklin Equipment, Groveport, OH
  • J René Lafond, Inc., Mirabel, QC
  • Willquip, Jane Lew, WV
  • Bullet Rentals & Sales, Klamath Falls, OR
  • Action Rentals, LLC, Miami, FL
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