Finning appoints new Senior VP of rental and used equipment

In the role of SVP he will be a key member of the executive management team and provide strategic direction and leadership to all of Finning Canada’s rental businesses including The Cat Rental Store, power systems rentals, heavy rentals and used equipment to deliver exceptional customer service and drive growth.

Mr. Reber brings a wealth of knowledge and experience in the rental industry and in leading significant transformative change in companies to this position. His demonstrated experience in the rental industry, including his role as a senior executive at the Hertz Corporation and his most recent experience working on industrial mergers and acquisitions in a mid-market private equity firm will be a definite asset to Finning Canada’s rental business.

Mr. Reber is a United States Marine Corps veteran and holds a bachelor’s degree from the University of Maryland and a master’s degree from the McCombs School of Business at The University of Texas at Austin. He has also completed advanced studies at IMD Business School in Lausanne Switzerland and holds a six sigma greenbelt.

For more information
www.finning.ca